About Me

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Dublin, Ireland
Hi, I'm a Master of Wine (MW) having passed in 1997. I opened a wine shop in DĂșn Laoghaire, Ireland, called The Wine Library, which closed in 2018, and this is my personal wine blog. I will do my utmost to be fair and responsible in my posts – please read my Who Pays article in re the ethics of wine trips and writing. I have worked in wine education, retail, and consultancy since 1990. I was a Director of the Institute of Masters of Wine (IMW) from 2008 to 2014 and was also a member of the Events Committee, founder of the Trips Committee, and member of the Governance Committee. Having had problems with potentially libellous comments from unidentifiable posters, I now require that if you post a comment, you must identify yourself properly or it won't be published. Please note that I do not review products or services on request so kindly don't ask. I value my independence and I believe my readers (few that they may be) do so also.

Thursday, November 16, 2017

Yet more on minimum pricing

Recently a colleague posted a piece on Facebook about how annoyed they were that Lidl was selling a Muscadet for €3.99, down (allegedly) from €7.99, and wondered about the "plonk inside the bottle". However, I noticed at once that this is a wine imported into Ireland by The Wicklow Wine Company and was able to assure her that it is a good wine. But WWC sells the wine for €14.70 so how is it a) selling for €3.99 and b) was it ever €7.99 to begin with?